This Biz Now; Who Owns It?
Looking for the latest website with news, statistics, interviews, facts, and figures about Quixtar?
Well, if you are an Independent Business Owner(IBO) powered by Quixtar; then you most likely are giving the website address; www.thisbiznow.com to all your prospects.
The link to "This Biz Now" is even in MY "Links That I Like" section.
And the IT guys at Quixtar were quick to snatch up the most popular variations of the "This Biz Now" domain. A quick WHOIS search will reveal that Quixtar used MarkMonitor to register thisbiznow dot com, dot us, dot net, and dot biz.
But, unfortunately, they missed one popular "dot" extension.
www.thisbiznow.info
Who owns that? Why do they own it?
Well, the "why" is pretty simple.
Individuals and companies often snatch up similar domain names and the alternate extensions to existing domains in order to capitalize on the popularity of searches for the company on the internet.
Transposing a letter in the existing domain name, an alternate spelling, etc. may garner the individual or company a website visitor they might not otherwise receive, if they had another name.
Also, the alternate domain extension may boost the individual's or company's site to the same page as the more popular site in a search result. A internet searcher may click on the result by mistake or curiosity.
Domain registering services often recommend that a company or individual register ALL the extensions for their website address to avoid this confusion.
It's too bad, Quixtar missed one.
posted by David Robison | 9:10 PM
2 Comments:
Dave,
The Titantic was sunk by what was perceived as an insignificant iceberg. I bet there was a chuck of money spent on the development of ThisBizNow. They should have thought to add at least $8.95 to their budget.
David,
I thought about this before. It seems as though Bo Short still wants to ride the coat tails of the diamonds and get his fair share.
Also, He'll call a diamond a crook one minute, and the next minute ask them to join oasis. There's something wrong with that. I was going to mention something about the word "integrity" here, but I thought I'd bite my lip.
Michael
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